Cancun Sailing: Socially Responsible Company Making a Positive Impact

In 2022, Cancun Sailing obtained the distinction of Socially Responsible Company for the first time; now, in 2023, we continue with the good practices and maintain our place in the list as ESR.

On Friday, February 25, 2022, the Mexican Center for Philanthropy (CEMEFI) published the list of large category companies that obtained the ESR 2022 distinction, including Cancun Sailing.

Today, at the beginning of March 2023, the official results of the list of Socially Responsible Companies were released, in which, for the second consecutive year, we have proven to be a company that contributes positively to our environment at a social, environmental, and corporate level.

¿What is the ESR distinctive?

The ESR distinction is a recognition given by the Mexican Center for Philanthropy (CEMEFI) to companies that meet the criteria in the following areas: Social responsibility management, quality of employees' lives, business ethics, and links with the community and environment. The companies with this badge are recognized as Socially Responsible Companies.

The ESR Distinction was awarded for the first time in 2001, with only 17 companies on the list. According to Cemefi, a total of 2032 companies achieved it in 2021. This distinction lasts one year, so annual audits are required to endorse it.

Cancun Sailing: Socially Responsible Company

After a joint effort from all the Cancun Sailing staff, 2022 has become the first year for the company to obtain the ESR distinction. To get it, ESR representative gathered evidence from the following five areas:

1.-Quality of life of employees

This indicator explains the actions a company takes to maintain a positive environment. Some of these actions are:

• Offer valid communication channels so that employees can be heard.
• To have benefit programs and activities to encourage employees.
• Provide facilities, flexible schedules, and fair and humane solutions for employees.
• Offer dignified and safe working conditions.

2.-Ethics

This refers to the conduct that the company projects and demonstrates to society and the government. Some actions that support this area are:

• Adapt to best practices such as transparency, fairness, and accountability.
• Manage a clear and respectful code of conduct.
• Establish strategies to prevent corruption, discrimination, illegality, and harm to human rights.
• Ensure honesty, legality, and clarity in processes and transactions.

Cancun Sailing authorities sign The Code, an agreement against Commercial Sexual Exploitation of Children and Adolescents in Travel and Tourism.

3.-Community Engagement

It speaks of the relationship that the company has with society and the environment where it is located. Some actions that support this area are:

• Contribute to a sustainable society's social, environmental, and economic development.
• Establish dialogues and collaboration with social or community groups.
• Generate actions to reduce inequality and strengthen social and human capital.
• Promote cultural activities and respect local values and traditions.
• Promote the development of new technologies and the dissemination of new knowledge.

Donation delivery by Cancun Sailing staff to the Asociación Civil Huellas de Pan.

In Cancun Sailing, we generate alliances with a community dining room in Cancun, a nonprofit that helps indigenous communities, and a foster home. We also proudly wear a badge that indicates that we fight against the Commercial Sexual Exploitation of Children and Adolescents in Travel and Tourism.

4.-ENVIRONMENT

Refers to the actions taken by the company to reduce its impact and even contribute to a positive change in the environment. Some actions are:

• Having environmental protection areas or programs.
• Use environmentally friendly products or inputs.
• Take responsibility for the product and service life cycle and generate measures to distribute their impact.
• Carry out participation and training programs on environmental issues.
• Provide customers with clear information on the use and risks of products.

Cancun Sailing collaborators during a beach cleanup in Cancun.

 One of our priorities is to take care of the marine ecosystem. The sea is our economic and natural livelihood, and our job as locals is to create actions to reduce our environmental impact.

Some of our actions include constant monitoring of our boats to ensure that they do not pollute the sea, environmental education speeches to visitors during our tours, and training to employees as part of the Avante environmental education program, in addition to the affiliation to the Blue Flag program. 

5.-Social Responsibility Management

It focuses on the commitment and actions that the company carries out to maintain its status as a Socially Responsible Company, such as:

• Guarantee the commitment to Social Responsibility.
• Address social or environmental problems caused by its activities.
• Protect the privacy of personnel.
• Monitor social, ethical, and environmental issues relevant to the target setting.
• Establish Social Responsibility commitments.

Children from Cancun are experiencing sailing in the Caribbean for the first time.

Through initiatives such as our Avante and Ventus programs at Cancun Sailing, we work daily to be a responsible company committed to our society and the environment.

Visit our Ethical Policy section on the top panel to learn more about our actions.